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PODCAST Ep 8 – Impact of 2016 on Real Estate

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2016 in real estate saw the emergence of easier access to big data, predictive analytics and the solidifying of teams as the next evolution for agents. We really identified our inefficiencies, focused on what our audience wants and not on what the industry has said is valuable to clients, the result, our best year yet.

  1. Introduction:
    1. Jason Wells, Esq.
    2. Chris Niederhauser, Esq.
    3. Connect BEYOND THE PODCAST at @jasonwellsesq and @chrnielaw
    4. SPONSORED BY the PressPlay Realty Network recognized in the Top 1% of teams nations and as only the 12th team in the country to have 5 or more locations, all of which are in the Western United States.
  2. Segment 1 (5-8min):
    1. Announcements/News: Inman’s Person of the Year: The Everyday Realtor
    2. Zillow no longer providing a map or rank of “best schools”
    3. PressPlay Realty Network is looking for agents in all locations
    4. Sock Game
  3. Segment 2 (20-25min)
    1. Top Trends from 2016
    2. PressPlay Changes – Social Media Focus – Facebook Ads – Blogging/Content Creation
    3. Video – CRM Change – Website – Inquiry v. nurture (lead) – creating a pipeline by fixing our funnel – Mobile focus
    4. Value – Be a resource not another search site
    5. Connection to Relation – It is about THE CONVERSATION – Value: Define Value, Provide Value
    6. Plans for 2017 — DISRUPT
  4. Conclusion/Wrap Up
    1. Thanks to our sponsor, PressPlay Realty Network now partnering with agents and teams across the Western United States. Visit http://PressPlayRealty.com/join
    2. Check out our Reality Webseries giving an unfiltered behind the scenes look at one of the fastest growing expansion teams in the country – PressPlay Reality on YouTube and Facebook at PressPlayReality.com

Remember, all #StopLivingOnPause PODCASTS are simulcast on YouTube LIVE and Facebook LIVE at the time of our recording. Subscribe on YouTube or Like our Page to be notified when we go LIVE and to join the conversation.

Thank you for listening. Don’t forget to subscribe to the #StopLivingOnPause PODCAST on iTunes, Soundcloud, or any of your favorite podcast stations. Please leave us a review and follow us on any social media channel @jasonwellsesq and @chrnielaw

Until next time, Stop Living On Pause

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PODCAST Ep 7 – Guaranteed Business TNT for 2017

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More than a plan of activities to perform throughout the day, a clear business plan will set you up for guaranteed success in 2017. To do so, get clear about what you want. With that clarity get intentional. With that intention become purposeful. With purpose comes results.

Introduction:

  • Jason Wells, Esq. / Chris Niederhauser, Esq.
  • Connect with us BEYOND THE PODCAST at jasonwellsesq and chrnielaw on any social media network
  • SPONSORED BY the PressPlay Realty Network recognized in the Top 1% of teams nations and as only the 12th team in the country to have 5 or more locations, all of which are in the Western United States. (http://PressPlayRealty.com/join to learn more).

Segment 1 (5-8min):

  • 4 Marketing Trends for 2017: Video – Paid Social Media – Learn Marketing – Be Social http://www.inman.com/2016/12/12/4-rea… – Examples include: Snapchat, LIVE Video, Facebook Ads
  • PressPlay Realty Network is looking for agents in all locations
  • Sock Game

Segment 2 (20-25min) – Guaranteed TNT for 2017 is a REAL Business Plan

  • Not just call to contacts to appts to blah blah blah
  • A full blown strategy. Articulated – more detailed the better.
  • Key Pieces
    • Understand your WHY and Value – Become (more) Self Aware – Lifestyle or Business Owner?
    • Have a Money Plan – Reinvestment? Why? How much? – Budget – Bookkeeping
    • Have a Productivity Plan – What is different this year? What will be the same? i.e. what worked and what didn’t
    • Have a Growth Plan – There is only one you so to do more you need more you or even better people better than you. — LEVERAGE – Why hire or partner with anyone? – Strategic partners (vendors) – Technology – People – Who to hire? When to hire? How to pay?
  • Why isn’t a plan of calls to contacts to appts to employment to contracts enough of a “plan?”

Conclusion/Wrap Up

  • Thanks to our sponsor, PressPlay Realty Network now partnering with agents and teams across the Western United States.
  • Check out our Reality Webseries giving an unfiltered behind the scenes look at one of the fastest growing expansion teams in the country – PressPlay Reality on YouTube and Facebook at PressPlayReality (http://PressPlayReality.com)
  • All #StopLivingOnPause PODCASTS are simulcast on YouTube LIVE and Facebook LIVE at the time of our recording. Subscribe or Like our Page to be notified when we go LIVE and to join the conversation.
  • Thank you for listening. Don’t forget to subscribe to #StopLivingOnPause PODCAST on iTunes, Soundcloud, or any of your favorite podcast stations. Please leave us a review and follow us on any social media channel at jasonwellsesq and chrnielaw

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PODCAST: Ep 6 – Real Estate Industry Under Attack

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Real estate agents are going to wake up one day and find they have gone the way of the taxi cab driver and travel agent if they don’t embrace the technologies that are coming out and become the ones actually innovating.

Introduction:
Jason Wells, Esq.
Chris Niederhauser, Esq.
Contact Us and Follow Us at jasonwellsesq and chrnielaw
SPONSORED BY the PressPlay Realty Network recognized in the Top 1% of teams nations and as only the 12th team in the country to have 5 or more locations, all of which are in the Western United States.

Segment 1 (5-8min):
Great to be back
Announcements/News:
Phoenix is #1 for 2017
CRML is giving $160,000 earned from their MLS syndication back to brokerages who opted into the CRMLS and had at least 10 listings in 2016. Each listing pays $1.39.
Just wrapped our 3rd Annual PressPlay Retreat
PressPlay Realty Network is looking for agents in all locations
Sock Game

Segment 2 (20-25min)
How big data and tech startups are disrupting markets.
Expedia v Travel Industry
E-trade v Stockbroker
Netflix v Blockbuster
Uber v Cabs
Real Estate and other service based industries have a target on their back
Why do you think tech is targeting real estate?
Value? Define. Articulate.
The process and paperwork
Public perception of agents
What ways are tech firing at the real estate industry?
MLS gave IDX access to inventory who gave it to public
Sites for FSBOs and syndication availability
Opendoor ($320M in Equity funding first round $80M Feb ‘16 and $210M Nov ‘16)
Haus – from Uber co-founder Garrett Camp
Right now claims to be a transaction platform
Open information including Offer amount, contingencies, concessions, etc.

Conclusion/Wrap Up
Thanks to our sponsor, PressPlay Realty Network now partnering with agents and teams across the Western United States.
Check out our Reality Webseries giving an unfiltered behind the scenes look at one of the fastest growing expansion teams in the country – PressPlay Reality on YouTube and Facebook at PressPlayReality
All #StopLivingOnPause PODCASTS are simulcast on YouTube LIVE and Facebook LIVE at the time of our recording. Subscribe or Like our Page to join the conversation.
Thank you for listening. Don’t forget to subscribe to #StopLivingOnPause PODCAST on iTunes, Soundcloud, or any of your favorite podcast stations. Please leave us a review and follow us on any social media channel at jasonwellsesq and chrnielaw

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Top Golf

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Every once in a while you need to just blow off steam, bond, have fun, relax and have a good time and the PressPlay Network is no exception.

PressPlay Realty takes over a couple bays at Top Golf in Gilbert, AZ (one of our favorite team hangouts) for an evening of food, fun and laughs.

Got Ge-llow?

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The lifeline of any sales or service related business is lead generation; however, generating a lead is not enough you must also follow up to convert that lead to a client. As a top real estate team in the country, PressPlay focuses on “lead ge-llow” or lead generation and follow up.

“If your business is your database, lead generation is your lifeline.” — Jason Wells, Esq., co-founder PressPlay Realty Network

Lost In Austin

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Turns out you can’t always rely on Siri nor Google to get you places. Jason Wells, Chris Niederhauser and Ashlie VanWinkle laugh, argue, and cry as they drive all over Austin, TX lost.

Waiting on Ashlie

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When traveling with Ashlie VanWinkle there are 2 things you can count on: 1. Diet Coke and 2. bathroom breaks, lots of bathroom breaks…

A Girl Needs Options

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Typical guy v. girl travel and packing realities.

Ep 5: MEGA CAMP 2016 Part 1 – The Arrival

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Follow Jason, Chris and Ashlie as they travel to Austin for KW Mega Camp 2016. The crew rents an Airbnb house for the week to mastermind, hangout, eat amazing Texas bbq, and goof around.

PODCAST: Ep 5 – CRM Smackdown

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Podcast explores some of the tools an agent needs for an effective CRM and/or client communication management system.

Why do you needs a CRM? Which tools are best for you? Where do you find the tools? Automation? Lead generation? Client communication? We explore it all.

CRM Smackdown features https://www.brivity.com/ with Bob Stewart, http://boomtownroi.com/ with Brian Ahstroviak and https://teamleads.com with Corey Morris.

An agent’s business is their database, but what makes the database valuable is how you work and communicate with it. A CRM (client relations management) tool is essential in any business,. With so many choices how does an agent choose?

Features discussed:
* Lead capture (blog, property search)
* Lead generation
* Email campaigns
* PPC and Social Media Campaigns
* Integrated dialers
* Text functionality
* COST $$$

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